CAMPBELL, CA — Winning isn’t everything, but it definitely doesn’t hurt. At the 2010 Creative Excellence Awards, global recruitment marketing agency CKR Interactive was honored in three distinct categories, two of them being first place awards.
The Creative Excellence Awards is an awards program designed to recognize outstanding achievement in recruitment advertising and marketing. Each year recruitment ad agencies and corporate recruiting departments from around the world enter their best creative advertising campaigns to be judged by marketing and human resource professionals.
CKR Interactive won in the following three categories: First Place for Best Research Project, First Place for Best Ad Campaign and Third Place for Best Microsite.
Craig Freitag, Vice President of Creative Services at CKR Interactive, talks about the fantastic Redefining Nursing campaign that was awarded first place, “When developing the creative for this project, CKR Interactive went through it’s usual process of working backwards from first attracting the candidate to telling our clients unique selling point. Based on the competitive landscape, we designed a campaign that would stand out from their competitors.” He added, “We were very pleased, as was the client, not only on the look of the campaign, but ultimately how effective it has turned out to be. We feel honored with being recognized by CEAs on our work.”
Not only do the CEAs honor visual creativity, they also creativity in analysis. CKR Interactive was awarded first in the best research project category for their Banner Health PT Program Research. Kendra Van Nostran, Account Research Director at CKR Interactive, who had a huge part in creating this project said, “as an agency, we believe that research is often the only way to arrive at a customized solution that addresses all of the factors that influence the client’s program. It’s absolutely essential to effective communications planning.”
With their creativity and passion for recruitment advertising, CKR Interactive has done very well in 2010, but there seems to be a lot more to come from this innovative company. Be sure to look out for more amazing work from CKR Interactive in 2011.
For more information on CKR Interactive’s award winning creative or to see what CKR can do for your company, please visit:
Interactive Marketing Director
About CKR Interactive
Founded in 2001, CKR Interactive is a global recruitment marketing agency delivering comprehensive services to today’s employers. Focusing on interactive solutions, the firm’s areas of expertise also include research and planning, creative development and marketing communications. With offices throughout California, Arizona, Texas, New York, Ohio and Florida, and OneAgent partner agencies in the United Kingdom, Australia, China and India, the award-winning firm’s growing list of clients represents a range of industries, from healthcare/biopharm and high tech to government and hospitality/food service.
This press release was distributed through PR Web by Human Resources Marketer (HR Marketer: www.HRmarketer.com) on behalf of the company listed above.