Craig Fisher Joins HRmarketer as Vice President of Strategy and HR Marketplace Consulting

Capitola, Calif., May 10, 2013–Fisher Vista, LLC, owner of the suite of marketing and media relations software and HRmarketer agency services, announced today that Craig Fisher has joined the company as vice president of strategy and HR marketplace consulting.

Fisher will work closely with HRmarketer’s agency clients to share his deep HR marketplace expertise and provide guidance on brand visibility initiatives, social business strategy, HR influencer relations, lead generation and nurturing campaigns and content marketing. As a 20-year sales veteran and entrepreneur with 15 years in the IT staffing industry, Fisher also will offer HRmarketer clients support and counsel regarding sales and recruiting management, talent acquisition strategy, employer branding, sourcing, and business development.

“We’re thrilled to have Craig join our team but our customers are the biggest winners,” said Mark Willaman, Fisher Vista’s founder and president. “To succeed in today’s HR marketplace, brands need to be highly visible online, which means they need a strong social media presence, influencer relations and content marketing. Craig is someone who excels at each, and he has used his skills to trail-blaze his own powerful personal brand and to develop the brands of companies he’s coached. Now he brings his strategy, insider knowledge and connections to work for HRmarketer clients.”

A Top Influencer and A Next-Gen Leader
Calling Fisher one of the top influencers in HR and recruiting, HR Industry expert John Sumser said Fisher is “at the heart of the explosion of the next generation of leadership” in the industry. Fisher is a regular contributor to HR technology and career forums and radio shows, and his articles have been published internationally and featured in HR magazines, industry newsletters and popular career web sites. He also maintains one of the social search community’s most popular blogs, Fishdogs.

Fisher is a highly respected speaker, trainer and consultant on social media and mobile strategy. Fisher also founded #TalentNet, the longest running social recruiting forum on Twitter, and the TalentNet Live conferences, widely regarded as the nation’s most strategic events for social recruiting/HR learning and networking. TalentNet recently merged with #tru, creating the world’s largest international recruitment event company.

“I’m thrilled to be part of such a creative and talented team,” said Fisher. “I can’t wait to start collaborating with my new peers and HRmarketer’s impressive roster of clients. I’m eager to lend my experience to HRmarketer’s clients.”

About Fisher Vista, LLC
Since 2000, Fisher Vista, LLC, has provided marketing and media relations software and services to the Human Resources/Employee Benefits markteplace. The company is comprised of seasoned marketing and media professionals with deep industry knowledge and insight. Fisher Vista owns, the nation’s most popular marketing and media relations software suite created specifically for Human Resources. For more information, visit

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Adriana Saldaña