FOR IMMEDIATE RELEASE
August 12, 2014
DIGI-ME REVEALS NEW LOOK OF SIGNATURE PRODUCT
Aurora, Illinois — August 12, 2014 — Digi-Me is a video technology company that is taking the talent acquisition industry by storm, making it fast, easy, and affordable for talent acquisition professionals to create videos for job openings and brand messaging that land better quality candidates. Hot on the heels of the release of their cloud-based content management system, which allows clients to manage their videos through an online library and access real-time metrics reports, Digi-Me is now proudly unveiling a new look for their signature product–the Digi-Me job video.
Digi-Me job videos take standard text job descriptions and convert them into professional, engaging, 60-second videos showcasing current job openings and company culture. Each video contains an “apply” button and “share” buttons, so viewers can easily post the job videos on all their favorite social media sites, allowing each unique video to take on a life of its own and spread virally across the web. Digi-Me job videos also come with cloud-based tracking technology, mobile compatibility, and automatic integration into a client’s ATS.
Traditionally, Digi-Me job videos have been filmed on a CNN-style set. The on-air talent sits at a news desk while block text graphics summarizing the various talking points appear below them and over their right shoulder. In the new design, the talent is featured standing in front of a clean, modern background. With the help of digital technology, an animated logo and text talking points glide gracefully onto and off of the screen.
This new format not only offers customers an exciting new option but also provides the flexibility to make easy graphic changes. “We felt the time was right to expand the look of our videos and create something that would appeal to different demographics,” explained Digi-Me CEO, Roger Stanton. In particular, the new format was made with younger job-seekers and trendier companies in mind, while the news desk will likely remain the preferred style for mature candidates and conservative organizations. Moving forward, both choices will be available to Digi-Me clients.
The new job video look is just the tip of the iceberg in the evolution of the Digi-Me product line. “When it comes to our solution, we are constantly exploring new ways to make it better and meet the changing needs of our clients and the marketplace in general,” said Stanton. “Now that we have this new technology, the possibilities are pretty much endless.”
To view the new job video design, click here.
With our short, customized recruitment videos spotlighting career opportunities and corporate culture, Digi-Me, a JSTN company, delivers information to job-seekers in a way that is more engaging & more accessible across all media platforms than text. Our professional-quality video solutions include the latest cloud-based tracking technology for up-to-the-minute reporting on candidate behavior as well as automatic integration into your ATS. Harness the power of video to boost SEO, improve candidate self-selection, and stand out from the competition with Digi-Me video solutions. www.digi-me.com
Interactive Marketing Manager