HACKETTSTOWN, NJ/August 3, 2011—In today’s information-saturated culture, important e-mail communications are often ignored. DScape Interactive offers an alternative for transmitting important HR information to employees.
DScape’s new white paper, “FLASHBLASTS—Creating High-Impact HR Messages,” educates readers on the benefits of creating short, low-cost messages that entertain as they inform.
Given the demands placed on people’s time and attention, getting internal information to employees in a way that engages and “sticks” requires creativity. FLASHBLASTS are created by pairing a compelling message with attention-grabbing images and animated visuals, voice-over narration and music to create an immersive experience.
The benefits of using FLASHBLASTS to supplement traditional messaging methods are significant. An employee may be hesitant to read an email that contains many paragraphs and includes technical details that may take focused reviewing. However, FLASHBLASTS’ audio and visual components direct employees with step-by-step guidance and visual cues. This process highlights the most important information with clarity that is often lost in an email format.
Because HR-related messages are so important for employees to receive, review and understand, there are a variety of engaging uses for FLASHBLASTS in the Human Resources realm, including on-boarding, training, company policy changes and benefits programs education.
“Not all forms of communication are created equal,” said Mark Kaplan, co-founder of DScape. “Heavy work loads and short attention spans dictate a new approach to employee communications, and FLASHBLASTS’ impactful, easy-to-digest messages represent that new approach.”
The white paper includes links to examples of FLASHBLASTS that DScape helped clients create to convey key employee messages. The complimentary white paper, “FLASHBLASTS—Creating High-Impact HR Messages,” is available for download at http://www.d-scape.com/flashblast/.
DScape Interactive LLC specializes in high impact, effective e-Communications. We help our clients achieve their training, marketing, and sales objectives through fully customized online solutions that incorporate high-end, green-screen video production, online interactivity and simulations. In addition, DScape provides learning management and simple tracking systems, business and sales support applications, and hosting services. For more than 20 years, DScape has helped Fortune 500 and other companies develop learning and marketing strategies that deliver superior results. For more information, visit http://www.d-scape.com.
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This press release was distributed through PR Web by Human Resources Marketer (HR Marketer: www.HRmarketer.com) on behalf of the company listed above.