Interaction Associates to Present at Pegasus Systems Thinking in Action Conference on Collaborative Leadership in Complex Business Systems

Boston, MA, October 26, 2011 — Interaction Associates, the 42-year innovator of advanced methods for developing leaders, will present a fresh point of view on effectively moving from understanding complex business systems to having an impact on them, at the 21st Annual Pegasus Systems Thinking in Action® conference taking place October 31 through November 2, 2011 in Seattle.

In today’s challenging business environment, the practice of Systems Thinking provides a window into complex organizational systems. Interaction Associates takes this concept one step further — showing leaders how to effectively align their people to collaborate to make changes inside complicated systems, while avoiding unintended consequences.

The conference’s theme is “Systems Thinking in Action®: Because Sustainable Success Doesn’t Just Happen.” Interaction Associates Director of Research & Development, Andy Atkins, and Interaction Associates Director of Leadership and Sustainability, Ashley Welch, will co-present an in-depth, two-and-a-half-hour workshop session on collaboration and systems thinking on Wednesday, November 2. Learn more about the conference at

During the session, “Systems Thinking to Systems Doing: Collaboration Excellence for Sustainable Results,” Atkins and Welch will review the importance of acting strategically within a system. “Leaders must move from stakeholder engagement to ownership and taking responsibility to achieve positive results,” Atkins said. “To successfully make this shift, they must design seamless collaborative processes —combining deep insight, a collaborative attitude, and powerful tools,” he added. Said Welch, “Leaders need to help their people to truly impact a system, while sharing responsibility for achieving desired results. And they must be aware of the consequences — planned and unplanned — their actions may have on every part of the system. This is a very practical session, delivering less theory, and more useful know-how.”

The presenters will explore the intersection of systems thinking and collaboration, providing a hands-on experience for participants with three proven collaborative tools that they can use immediately.

Session attendees will learn how to move from thinking to doing by:
• Identifying the needs and interests of key stakeholders in a system.
• Understanding multiple options for involvement strategies to create shared ownership for decisions.
• Creating a graphic representation of an “involvement map” that facilitates communication, alignment, and drives implementation.

Pegasus’ Systems Thinking in Action conference attracts global professionals interested in the practice of systems thinking and organizational learning. Participants come from the business, education, not-for-profit, government, and healthcare sectors.

About Interaction Associates
Interaction Associates is a 40-year innovator of advanced methods for developing leaders in global companies. We help organizations build collaborative cultures and achieve excellence in a new measure of ROI —Return on Involvement —where employees go “beyond engagement” to share responsibility for business results. We develop leaders at all levels and focus on building proficiency in collaboration, strategic thinking, and self awareness. With offices in Boston and San Francisco, IA client services include organization-wide consulting, learning solutions, and coaching via a Global Talent Network. For more info.:

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