New partnership delivers added sourcing simplicity to companies using Twitter, Facebook and LinkedIn
NEW YORK CITY, NY— FEBRUARY 9, 2011 — SmartPost, the innovative online job posting and sourcing product from Bernard Hodes Group, further extends its reach and targeting for customers by adding another top social media channel, TweetMyJOBS, to its industry-leading e-media library.
Recruiting with social media has become mainstream with many of today’s top employers. These social networking sites allow companies to gain a competitive advantage and have proven to be one of the more powerful tools a recruiter can use to optimize their jobs while evangelizing their employment brand. In addition, more job seekers than ever before are using these and other unconventional means to find jobs—with social media adoption ranking high among many age groups. According to Bernard Hodes Group’s recent research report on social media use, The Employment Conversation, the frequency to which individuals use such sites is also growing with Millennials accessing them at least 24 days per month, Gen Xers with 18 days per month and Boomers with 13 days per month.
“The partnership with TweetMyJOBS brings yet another social sourcing destination to a growing list of channels that SmartPost customers are interested in exploring to drive greater visibility to their jobs with specific talent communities,” said Carmen Doherty, VP, senior product director, SmartPost. “They can also tap into our technology to simplify the posting process and measure the effectiveness of these new social media outlets.”
SmartPost is focused on providing clients with innovative ways to optimize their jobs across multiple touch points, including the expanding social media landscape. However, many companies are afraid of the time and effort it takes to manage communications in the various social media channels. SmartPost allows customers to maximize tools, like TweetMyJOBS, to easily, safely and quickly source their open positions out to millions of passive candidates. Whether it’s via Twitter, Facebook, LinkedIn or other social destinations, SmartPost clients can rest assured that their jobs are in front of the right job seekers in a matter of a few clicks.
TweetMyJOBS can be selected on a per job basis or their full suite of services can be supported inside SmartPost’s contract management tool.
“It’s become increasingly imperative that employers establish and maintain a strong social media presence to be competitive and our partnership with SmartPost helps them accomplish that goal,” said Gary Zukowski, CEO of TweetMyJOBS. “The integration with TweetMyJOBS provides SmartPost users with access to our market-leading social media recruitment platform and we are excited to be part of the SmartPost media family.”
SmartPost, from Bernard Hodes Group, optimizes any organization’s recruitment marketing investment with a software solution that uniquely combines innovative job posting and sourcing technology with customer service and strategic consulting. The thousands of options inside SmartPost’s job distribution channels offer the greatest reach in the industry, including posting opportunities only available to SmartPost clients through strong media partnerships. SmartPost can recommend the most effective job boards, communities and affinity sites, which along with its one-stop billing system and industry-leading descriptive, accurate metrics enrich recruitment management and enhance decision-making. SmartPost delivers improved recruiting results and bottom-line ROI. SmartPost is available from www.SmartPost.com and through leading ATS/TMS systems.
ABOUT BERNARD HODES GROUP
Bernard Hodes Group (www.hodes.com) offers innovative solutions and strategies to help companies find, keep and engage the best possible talent. Partnering with clients, Hodes offers a full array of integrated solutions, including: recruitment communications and support, strategic planning, hiring process assessments, and staffing technology (www.SmartPost.com). Headquartered in New York, with over 80 offices and affiliates around the globe, Bernard Hodes Group is a part of Omnicom Group Inc. (www.omnicomgroup.com) – a leading global advertising, marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
Based in Charlotte, NC, TweetMyJOBS (http://TweetMyJOBS.com) is a comprehensive social media recruiting company featuring the largest Twitter job board in the world. Using its SMART Tweet™ and JobBURST technology, TweetMyJOBS handles a company’s entire social media recruiting presence on Twitter, Facebook, and LinkedIn, including branding, candidate tracking and analytics, job posting management, and connecting employers and candidates instantly through a job seeker’s preferred communication channel.