Sonar6 wins at the 2010 WriteMark Plain English Awards

Auckland, NZ October 20, 2010 — In its first year participating, performance management software vendor Sonar6 has taken the Best Plain English Document (Private Sector) trophy at the WriteMark Plain English Awards.

The Plain English Awards are held annually to celebrate clarity in business writing and raise awareness of the benefits of plain English in communication. Sonar6 won the Plain English Document category for its color paper series; a new take on traditional research whitepapers.

Sonar6 CEO John Holt was on hand to receive the award, and says the recognition reflects feedback from the industry: “Performance management doesn’t need to be made complicated and boring. Our marketing team is fanatical about creating content that’s entertaining, informative and accessible; free from happy talk and marketing speak. We’ve had really positive feedback on our color paper series, and it’s fantastic to have our hard work recognized with the Best Plain English Document award.”

The series includes:

• I met expectations: 5 reasons why performance management has to change
• Integration (for the win)
• Talent Science
• Motivational performance reviews (and other oxymorons)
• Lessons from FarmVille
• Do I need to thank my manager?
• Never should have added my boss on Facebook
• There’s (really) no I in team
• Really really really useful performance management
• Good enough is the new black
• Performance management and the Red Queen
• Engagement, a fairy tale

The Sonar6 color papers are available via email to subscribers.

Sonar6 is also offering a free 30 day trial of its online performance review software. For more details, visit

About Sonar6:

Based in Auckland, NZ and San Francisco, CA, Sonar6 has provided online performance management and succession planning solutions to companies around the world since 2004. Sonar6’s stunning graphics-based approach to performance reviews has won numerous awards and plaudits including the Gartner Cool Vendor and being listed in HR Executive’s Top Ten HR Products.

Sonar6 is used by hundreds of international customers including Papa Murphy’s Pizza, Ascent Media Group, Converga and NZ Post.

For further information, please contact
Michael Carden
GM Sales & Marketing, Sonar6

This press release was distributed through PR Web by Human Resources Marketer (HR Marketer: on behalf of the company listed above.